MEDIA
Unleash Media Excellence
Maximize your impact by harnessing technology,
data using our expertise to drive exceptional results…
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Overview
The media industry has transformed rapidly due to technology and evolving consumer preferences. Companies have adapted to the rise of digital media and mobile devices, necessitating investment in technology, innovation, and operational agility. Utilizing data and analytics, media companies inform content creation and distribution, while developing new platforms and strategies to engage their audience. The COVID-19 pandemic has further accelerated this shift towards digital media, requiring companies to be agile, collaborative, and innovative. By anticipating and responding to disruptions, media companies can thrive in this dynamic industry. Adaptability and forward-thinking strategies are key to success.
SOME OF OUR IMPACTFUL WORK
Application as a Product
While we build an application, we progress as if it were a product. A product mindset means we prefer configuration over customisation. This approach helps
- Progress in uncertain requirements.
- Build flexibility into the behaviour of the software.
- Reduce ownership cost by reducing long-term changes to code.
Automation
Productivity comes from not repeating the same task over and over again manually.
- Built a development environment once? QA, UAT and production should be scripted away.
- Found a defect? Bake that into a regression test
- Send a release note every time basis master merge? Automate the process in the version control tool.
Domain Orientation
An application reflects its domain. Hence, to build an accurate representation, one must understand the domain. We do this through structured discovery workshops. We organise the workshops at three levels of granularity - Project, Release, and Iteration.
Embrace uncertainty
One of the critical aspects of our working principle is to embrace uncertainty. We understand that our customers are not living in a static business environment. They change and adapt as the need arises. Our approach and mindset reflect this belief- we welcome and promote change.
Self-organising Teams
Small teams formed around domain microsegments are our secret sauce to productivity and ownership. Decision-making is decentralised to the empowered decentralised teams. We tune all our internal processes towards empowering our people - hiring, onboarding, L&D; you name it.
UX Led Development
A picture is worth a thousand words, they say. An artefact that helps build the ubiquitous language between end users, domain experts and the development team is the UI mock-ups. We ideate, iterate and align on the UX before embarking on the build.
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WE WANT TO HEAR FROM YOU
Reach out to our team to ask a question or learn more about how we can support your bussiness